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Real Success Stories | OMNI|link November 2023

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VL OMNI
November 30, 2023

The Latest From VL OMNI

This edition marks the final OMNI|link of the year, and we're excited to reveal that we'll be back with a brand new edition at the end of January 2024!

As we take a brief hiatus to recharge and prepare fresh, exciting content for the upcoming year, we encourage you to revisit our previous editions for a recap of the valuable information we've shared. Stay tuned for a rejuvenated OMNI|link, packed with more insights, trends, and inspiration to kickstart your year.

Wishing you a joyful holiday season and a fantastic start to the new year. Thank you for being a part of our community, and we look forward to reconnecting in January!

Global Merchants Trust VL OMNI To Scale With Agility

Discover firsthand the impactful solutions VL OMNI has brought to businesses similar to yours. Interested in unlocking the secrets to seamless data integration success? Click through the link to read our in-depth case studies and see how VL OMNI can tailor solutions to elevate your business.

The Latest From Partners and Industry

Outage outrage

The problem with Shopify's outage is not Shopify's outage.

mailchi.mp/nebulab/outage-outrage?ct=t(EMAIL_CAMPAIGN_7_20_2022_12_8_COPY_01)

They did it again! Shopify merchants break Black Friday record with $4.1 billion in sales

Shopify merchants set a Black Friday record with a combined $4.1 billion in sales*, a strong start to the biggest holiday shopping weekend of the...

news.shopify.com/they-did-it-again-shopify-merchants-break-black-friday-record-with-41-billion-in-sales

TikTok, Amazon, and Shopify: The Interplay That Will Define The Next Five Years

The article explores the evolving dynamics between TikTok, Amazon, and Shopify in the eCommerce realm. TikTok's focus on eCommerce creators and influencers positions it as a key player, with Shopify anticipated to benefit more from this partnership. Amazon, facing challenges, could benefit from coll

www.rmwcommerce.com/blog/tiktok-amazon-and-shopify-the-interplay-that-will-define-the-next-five-years

Walmart Canada Introduces 'Buy Now, Pay Later' Online Payment Option as Consumers Struggle with Inflation

Two experts say that Walmart is launching this to attract credit card weary Gen Z customers who have limited cash flow, with potential concern for all customers. 

retail-insider.com/retail-insider/2023/11/walmart-canada-launches-buy-now-pay-later-online-payment-option-as-consumers-struggle-with-inflation-expert-comment

Tackling Technical Debt: Unleashing the Full Potential of Your Organization 

It's time to address technical debt challenges. Explore strategies to empower your team for innovation and minimize impact on commerce channels.

smithcommerce.com/tackling-technical-debt

Shifting shopping trends have e-commerce brands opening stores

With the pandemic-induced e-commerce boom subsiding slightly, some Canadian brands that grew substantially in an online-only world are now meeting customers where they shop: in-person.

www.bnnbloomberg.ca/shifting-shopping-trends-have-e-commerce-brands-opening-their-own-stores-1.1995173?_hsmi=281965088&_hsenc=p2ANqtz-_2t3kvEjbTfLekKnkXXlt6IQBHdOOJ5xrSZRvETDeNvR6Wwi1GF9ShbuhKU8KoVXJ7JCuZ-HXbFnlFGO6WA2Prb50cx59Za1hqKXNxPzo9dexhtdo&utm_source=pocket_saves

Mastermind Toys: A Surprising Entry into Creditor Protection Suggests Omnichannel isn’t Enough Anymore

Mastermind Toys' recent entry into creditor protection highlights changing dynamics of retail success, challenging traditional strategies.

retail-insider.com/retail-insider/2023/11/mastermind-toys-a-surprising-entry-into-creditor-protection-suggests-omnichannel-isnt-enough-anymore-op-ed

Test automation's crucial impact on e-commerce profitability

Louise Owen of Roq explores how Quality Engineering and test automation drive a 35% increase in e-commerce conversion rates.

www.retail-insight-network.com/features/test-automations-e-commerce-profitability

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