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The Secret to eCommerce Growth: Harnessing the Power of Data Integration | OMNI|link February 2023

February 28, 2023

By VL OMNI

The Latest From VL OMNI

We don’t know about you, but for us, February has flown by! This month we bring you our much-anticipated podcast with Claus Lautner. The eCommerce Coffee Break: A Shopify Growth Podcast is one of the top-rated marketing podcasts for Shopify Merchants looking to grow their online sales. Listen to Claus and Robin as they delve into the world of data integration and discover why it’s so essential for the success of eCommerce businesses.

Highlights from this episode include:

  • The significance of having good data and how to identify it from bad data

  • How you as a Shopify Merchant can do more with your data

  • How to maximize your data as a Shopify Merchant

  • The benefits of early planning for data integration in scaling your brand.

Latest From Partners And Industry

Heading into March, the eCommerce spring season is truly in full swing as tradeshows, conferences and events are fully back to pre-pandemic levels. Despite the cautious spending from inflation-stricken Merchants, eCommerce continues to invest in itself. Shopify continues to make product updates that make the platform more scalable and functional for Merchants. Check out the latest from the industry and partners below!

How to Create Omnichannel Shopping Experiences for Your Brand - eHouse Studio

Many of us are shopping differently than we used to, from buying subscriptions to discovering new brands on social media. Some of us are rushing to do more…

www.ehousestudio.com/blog/how-to-create-omnichannel-shopping-experiences-for-your-brand

WORK WITH SHOP - Robin H. Smith Interview

In this week's interview, we hear from Robin Smith — Co-Founder and CEO of Shopify Plus technology partner VL OMNI.

workwithshop.com/blog/hotse-robin-smith

38 E-Commerce Statistics Of 2023

If you’re looking for a way to boost your sales and take your business to new heights, e-commerce should be on your radar. By pairing a strong web presence with the latest e-commerce tools, you can broaden your offerings, increase your reach and remain open 24/7.

www.forbes.com/advisor/business/ecommerce-statistics

Amazon is closing its AmazonSmile charity platform

The service has raised over $377 million since it launched in 2013

www.theverge.com/2023/1/19/23562036/amazon-closing-amazonsmile-charity-platform-announcement

Shopify Editions | Winter ’23

Our Winter Edition is live with 100+ product updates to help every business build for the long-term.

www.shopify.com/editions/winter2023

Understanding eCommerce Fulfillment: Definition, Process, Resources

Discover how the process of ecommerce fulfillment works. Check out the article to learn everything about it.

www.jivochat.com/blog/ecommerce/understanding-e-commerce-fulfillment.html

Optimistic, excited, resilient AF: Shopify data shows how far Black entrepreneurs have come – and the barriers they still face

Black business owners say they’re poised for growth despite lack of access to capital and mentorship, Shopify data reveals

news.shopify.com/optimistic-excited-resilient-af-shopify-data-shows-how-far-black-entrepreneurs-have-come-and-the-barriers-they-still-face

Canadian Consumers Seeking Value and Reassessing Spending as Dynamics Shift

A new report provides valuable information based on a poll of consumers about what they are seeking and expect from retailers following the pandemic.

retail-insider.com/retail-insider/2023/02/canadian-consumers-seeking-value-and-reassessing-spending-as-dynamics-shift-salesforce-study

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